For my public relations writing course, we had to create a collaboration between a company and organization. The event that I created was the Sexiest H20 Bash, featuring Maroon 5’s Adam Levine. This media kit includes a media alert, press release, fact sheet, backgrounder, bios for the chairman and CEO of Coca-Cola, the founder of charity: water, the senior water program officer of charity: water, Adam Levine, and my own made-up biography for my position as the chief public affairs and communications officer of Coca-Cola. I also included the social media, pitch letter and media list for the collaboration.
I also created the poster and Staples Center tickets for the concert, along with my business card, modeled off of Muhtar Kent’s Coca-Cola business card.
Click Here or Above for the Full CCCW Media Kit
*I do not work for this organization or corporation, or take credit for their logos or information. All was taken directly from their websites, or created myself through Adobe InDesign or Adobe Photoshop.
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